J100 Media Professions

Credits 2Spring

Registration Requirement: RD090 and WR090, or IECC201R and IECC201W; each with a grade of "C" or better; or placement above stated course levels.

This course provides an overview of the career paths in media and skills necessary to enter the market. Students will learn about industry opportunities and issues in publishing, film, television, documentary, graphic design, advertising, social media and related creative industries.

View Course Outcomes:

1. Discuss how digital communication and media is utilized and contributes to internet culture
2. Discuss the role of digital communication and media across the traditional print and broadcast media landscapes
3. Summarize the technical skills required for effective job placement in each industry relative to digital communication and media
4. Demonstrate an understanding of the tools required for effective job placement and networking
5. Characterize the core concepts of copyright, trademark and licensing for use in the media
6. Reflect on the importance of financial planning and stability for freelance/contractor lifestyles

J101 Grammar for Communicators

Credits 2Fall

Registration Requirement: RD090 and WR090, or IECC201R and IECC201W; each with a grade of "C" or better; or placement above stated course levels.

This course provides a practical review of grammar, spelling, word use and principles of clear, concise writing in the context of media writing. The course focuses on effective communication to both internal and external audiences.

View Course Outcomes:

1. Correctly employ possessives and contractions
2. Correctly use dependent clauses
3. Distinguish between frequently misused words (their and there, cancel and postpone, etc.)
4. Edit copy effectively to avoid, sexism, racism and ageism
5. Edit copy for accuracy, clarity, style and spelling
6. Write grammatically complete sentences
7. Write sentences with correct subject-verb agreement

J211 Introduction to Mass Communications

Credits 3Spring

Registration Requirement: RD090 and WR090, or IECC201R and IECC201W; each with a grade of "C" or better; or placement above stated course levels.

A survey course for those interested in understanding the role of print, electronic media and public opinion in a democratic society.

This course fulfills: Human Relations; Social Science

View Course Outcomes:

1. Articulate the internal and external factors that affect how information is processed and delivered
2. Describe the problems society has in dealing with media's role in social issues such as pomography, first and sixthAmendments, deregulation and the new technologies
3. Describe the public's right in Fairness Doctrine procedures
4. Describe the role of mass communication in American society by comparing how media relates to other basicinstitutions and to interpersonal communications
5. List at least five basic news values

J216 Reporting I

Credits 3Fall

Registration Requirement: RD090 and WR090, or IECC201R and IECC201W; each with a grade of "C" or better; or placement above stated course levels.

A beginning class in news writing. Emphasis is placed on writing leads, developing the story and a sense for news. Character and communication of news, as well as the rights and responsibilities of journalists are explored.

View Course Outcomes:

1. Demonstrate the ability to keep up with the current events of the day
2. Explain ethical principles of news organizations
3. Explain the basics of press law
4. Explain the First Amendment and the role of the press in a free society
5. Explain the meaning and importance of objectivity, accuracy and fairness in new reporting
6. List the steps to develop a complete news story
7. Recognize news and be able to make relative news judgments
8. Use the Associated Press Stylebook and AP style editing
9. Write basic news leads for a variety of stories